These days, home-based businesses of all stripes are becoming increasingly popular. There are a lot of reasons for that, but one of them is the continued success of the home party business model. The home party business has been around since at least the 1950s. Even if you don’t remember Tupperware parties, chances are you’re familiar with one of the countless other businesses that have benefitted from the home party model. From cosmetics and candles to home décor, customizable jewelry, knives, scrapbooking supplies, and even wine, it seems like there’s a home party business opportunity for just about everybody.

Still not sure exactly what a home party business is? Basically, it’s a direct sales business built around a bunch of people getting together—usually in someone’s home, hence the name—to have some snacks and drinks, chat, and try out samples of some product, whether it’s cosmetics or comestibles. These home parties are a great sales opportunity for the vendor, and a chance to “try before you buy” for the consumer, which may explain why they seem to be growing in popularity, even in the Internet age. While we may be able to buy just about anything we want with the click of a button these days, it’s hard to smell perfume or try on a shirt via Amazon.

Some of the leading home-based direct sales businesses include recognizable names like Avon, Mary Kay, Pampered Chef, Tupperware, and Amway, as well as more recent additions to the home party field such as Scentsy, Origami Owl, and many others. Home party businesses give you an opportunity to be your own boss, without a lot of the expense or overhead that comes with starting a business, but of course, if you’re going to be selling candles or cosmetics or kitchen utensils, you’re going to need a place to keep them all.

Many of these home party businesses require that you keep a lot of inventory on hand in order to be successful. After all, nobody can smell your candles or try out your kitchen utensils if you don’t have them around. So if you plan to sell a lot, you’ll need a way to keep your inventory neat, tidy, organized, and easy to access. That means a space that’s out of the way, but also accessible when you need it. Fortunately, when it comes to safe, clean, accessible spaces, you need to look no further than self-storage for your home-based business!

Self-storage from Storage ‘R’ Us is a lifesaver for home party businesses—or any other home-based business, especially ones where you handle fulfillment. A self-storage unit not only gives you a secure space to store inventory, but is also a perfect place to stage shipments or assemble packages for delivery. So whether you’re just starting out in your own home party business, or you’ve been selling for years, self-storage can help you to find the perfect solution for all your inventory and staging needs. Give our storage experts a call or stop by one of our convenient locations today to learn more about how self-storage from Storage ‘R’ Us can benefit your business!